'Marry My Dead Body' producer on impact of streaming services on film's success

At the Asian New Media Summit organised by the New Media Entertainment Association (NMEA), Taiwanese producers discussed the importance of streaming services for bringing their films overseas. 

At the creators panel, titled 'Netflix’s Universe of Diverse Stories: Creative Storytelling in Taiwanese Content', Marry My Dead Body producer Jin Bai-lun explained how streaming services helped propel their film internationally. 

Marry My Dead Body achieved critical acclaim in both Taiwan and overseas, emerging as the country’s selection for Best International Feature category at next year’s Oscars. “Traditionally, the primary goal of filmmaking is to have audiences step into theaters to watch the films. However, we are truly grateful to Netflix for recognising our work and allowing us to experience the impact of Marry My Dead Body overseas,” said Jin.

“Through the feedback from our international audiences, we can see that they now perceive Taiwanese films in a new light, along with a broader understanding of its potential. This is something I have always hoped to achieve.” 

At the Moment producer Nick Tai shared said: “It’s very important to consider both the commercial viability and creative value of a production. I’m happy to see that in recent years, Netflix has contributed to the diversity in genres and content for the Taiwanese market.”