Jennifer Sofio Hall, Bedonna Smith launch creative-production talent programme

The veteran producers' entity, Industry Standard, will expand, develop, and diversify the creative production workforce

By Gabriella Geisinger 26 Apr 2024

Jennifer Sofio Hall, Bedonna Smith launch creative-production talent programme
Cr: Peter Stumpf

Veteran producers Jennifer Sofio Hall and Bedonna Smith have launched US-based Industry Standard, a new entity founded to bridge talent with opportunity within the creative production community.

Arising from the imperative for a more expansive and diverse talent pool of proficient post professionals, Industry Standard will forge alliances across the entertainment community’s top producers and designs specialised programs that nurture and champion the next generation of talent.

Working with filmmakers, artists, studios, and brands, Industry Standard will develop opportunities for early to mid-career professionals to gain valuable hands-on experience, mentorship, and career planning.

The first programme to launch from Industry Standard is called Experience, a nine-month paid residency in which emerging post-production professionals are placed within top entertainment environments in the fields of film, television, advertising, branded content, and gaming.

Production companies RadicalMedia, Story Syndicate, Union Editorial, Library Films, Campfire Studios, and mindbomb films will be open to the residents, who will have a chance to work across the disciplines of archival producing, colour, design and visual effects, editorial, and post-producing.

Netflix is the program's flagship partner, with support made possible by their Fund for Creative Equity, a dedicated effort to create more access and opportunities for all.  

Through May 17, 2024, candidates over the age of 18 eligible to work in the U.S. are elligible to apply.

Applications will be reviewed by professionals in the aforementioned fields. Highest scoring applicants will be selected to advance to a series of interviews. The awarded candidates will be notified of an Experience Residency offer in July, with the nine-month program running between August 2024 - April 2025.

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